Advertising dashboards and reports

With Funnel anyone can create dashboards and reports. No analyst or IT involvement needed.

 

Data from all your advertising platforms

Funnel currently uploads data from more than 180 advertising platforms. If you need support for other ad platforms we will add them without extra charge.

GA data mapped to advertising data

With Funnel you can choose whether to report on advertising results based on the native pixels of the advertising platforms or based on Google Analytics data.

Real-time dashboards

Up to date dashboards that give insights when things happen, not at the end of the month.

Report center

Easy to use interface for the bigger team and partners to access read only reports.

Cross-channel analytics

Funnel allows you to compare campaign performance across advertising platforms so you can see what really drives your business.

Automatically append tracking URLs to your ads

Funnel can automatically append tracking URLs to your Facebook ads. This will save a lot of time and improve accuracy of reporting.

Structure

In Funnel you can structure your advertising accounts and campaigns based on how your business is set up with different views for different initiatives, brands and markets.

Multi-user support

Invite your core team to access the full Funnel product. Give reporting center access to the extended team and partners.

Custom metrics

Create your own custom metrics that can be used both for analysis and reporting. This enables you to set up Funnel so that it reflects what is important for your business.

Currency conversion

Funnel automatically converts all your spend data and analytics data to the same currency so that it is easy to compare them and sum them up.