Automated Marketing Dashboards & Reports

Simplify your marketing reporting and analysis with one powerful solution


Get a free trial after the demo.

  1. ”Funnel has helped us to cut down on data entry for reporting by hours on a weekly basis. If you're working with PPC, Funnel is a must have.”

    Partik Segersven
    Digital Sales Manager, Nordic Choice Hotels

    ”Funnel gives me peace of mind. I have full control of advertising spend across all my ad channels and save multiple hours a week.”

    Peter von Knobloch
    Online Marketing Manager,

  2. ”Funnel saves us 8-10 hours per month and has allowed us to eliminate up to 60% of our marketing costs in specific areas.”

    Anwar Ayad
    Online Marketing, TecTake

    ”We strongly recommend Funnel to everyone running multi-market ecommerce.”

    Henrik Segersven
    CEO, Chloes


Data from all your advertising platforms

Funnel currently uploads data from more than 384 advertising platforms. If you need support for other ad platforms we will add them without extra charge.

GA data mapped to advertising data

With Funnel you can choose whether to report on advertising results based on the native pixels of the advertising platforms or based on Google Analytics data.

Real-time dashboards

Up to date dashboards that give insights when things happen, not at the end of the month.

Report center

Easy to use interface for the bigger team and partners to access read only reports.

Cross-channel analytics

Funnel allows you to compare campaign performance across advertising platforms so you can see what really drives your business.

Automatically append tracking URLs to your ads

Funnel can automatically append tracking URLs to your Facebook ads. This will save a lot of time and improve accuracy of reporting.


In Funnel you can structure your advertising accounts and campaigns based on how your business is set up with different views for different initiatives, brands and markets.

Multi-user support

Invite your core team to access the full Funnel product. Give reporting center access to the extended team and partners.

Custom metrics

Create your own custom metrics that can be used both for analysis and reporting. This enables you to set up Funnel so that it reflects what is important for your business.

Currency conversion

Funnel automatically converts all your spend data and analytics data to the same currency so that it is easy to compare them and sum them up.

Case Study

Read more

“Funnel saves me two hours every day”

Mikael Stålnacke,
Head of Sales

Create custom dashboards easily