We now support non-aggregatable metrics from Facebook Ads. This means that you can now analyse and report on Reach and Frequency in Funnel!
In order to start taking advantage of these new metrics, all you need to do is create a new Facebook Ads connection and select Non-Aggregatable Metrics:
You can also choose the level of granularity and what time period the data should be aggregated by under Level and Time Window.
You can learn more about the data you can obtain from Facebook Ads in this article.
If you're unfamiliar with non-aggregatable metrics, you can learn more here.
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