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Google Analytics - New fields

Written by Emma Bertilsson,
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The Google Analytics connector in Funnel just got a bunch of new fields.

New Google Ads metrics available in the Sales Performance report:

  • Cost
  • Clicks
  • Impressions

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New metrics available in the CM & DV360 & SA360 report when choosing CM Model (only available for GA 360 report)

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Campaign Manager 360

  • CM Cost
  • CM Clicks
  • CM Impressions
  • CM Conversions
  • CM Revenue

Display & Video 360

  • DV360 Cost
  • DV360 Clicks
  • DV360 Impressions
  • DV360 Conversions

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The fields are available when connecting a new data source or reconfiguring an existing one. You can read more in the article What data can I get from Google Analytics?. If you have any questions, feel free to reach out to support@funnel.io and we'll help you!