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Google Analytics - New fields

Written by Ross Barrett, Product Marketing Manager at Funnel
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We've just added some additional dimensions to our Google Analytics connector in Funnel! You now have access to User Type, City ID, and Search Ads 360 dimensions.

User Type and City ID are available in the Standard, Product and Sales Performance reports and require no action to obtain going forward (providing the you've connected one of these reports to Funnel).
To access Search Ads 360 dimensions, you will need to ensure that your Google Analytics connection contains the "CM & DV360 & SA360" report and the GA attribution model is selected:

You can learn more about the data you can obtain from Google Analytics in this article.

We hope that you find these additional fields useful. If you have any questions or if you would like to see historic data for these dimensions, please contact and we'll be happy to help.

Topics: New Fields