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post2025-07-23https://funnel.io/blog/self-serve-analyticshttps://funnel.io/hubfs/ic_webinar_hovered.svgic_webinar_hoveredic_webinar_hoveredhttps://funnel.io/hubfs/Icons/nav-brand-2024/solutions%20partnerts.svgsolutions partnertssolutions partnertshttps://funnel.io/hubfs/Icons/nav-brand-2024/measurement.svgmeasurementmeasurementhttps://funnel.io/hubfs/Branding/Logos/funnel-logo-white.svgfunnel-logo-whitefunnel-logo-whitehttps://funnel.io/hubfs/icon-linkedin-dark.svgicon-linkedin-darkicon-linkedin-darkhttps://funnel.io/hubfs/Icons/nav-brand-2024/platform%20overview.svgplatform overviewplatform overviewhttps://funnel.io/hubfs/Icons/nav-brand-2024/partners%20directory.svgpartners directorypartners directoryhttps://funnel.io/hubfs/State%20of%20marketing%20intelligence.pngState of marketing intelligenceState of marketing intelligencehttps://funnel.io/hubfs/Icons/nav-brand-2024/blog.svgblogbloghttps://funnel.io/hubfs/Icons/nav-brand-2024/tags.svgtagstagshttps://funnel.io/hubfs/Icons/nav-brand-2024/exporting-destinations.svgexporting-destinationsexporting-destinationshttps://funnel.io/hubfs/Top%2010%20CMO%20skills.pngTop 10 CMO skillsTop 10 CMO skillshttps://funnel.io/hubfs/home-heart-line_orange-1.svghome-heart-line_orange-1home-heart-line_orange-1https://funnel.io/hubfs/Icons/nav-brand-2024/blog%20post.svgblog postblog posthttps://funnel.io/hubfs/Icons/nav-brand-2024/connectors.svgconnectorsconnectorshttps://funnel.io/hubfs/Icons/nav-brand-2024/data-hub.svgdata-hubdata-hubhttps://funnel.io/hubfs/Icons/nav-brand-2024/data-integration.svgdata-integrationdata-integrationhttps://funnel.io/hubfs/Icons/nav-brand-2024/resources.svgresourcesresourceshttps://funnel.io/hubfs/IT%20marketing%20relationship.pngA table comparing the relationship between marketing and IT with manual and self-serve analyticsIT 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