NEW MEASUREMENT CAPABILITIES
Turn measurement into smarter budget decisions
Wednesday, June 24th 2026 • 16:00 (CET) / 10:00 (ET)30 minutesEnglish
What You'll Learn
In this 30-minute webinar, Funnel will demonstrate two new measurement capabilities designed to help marketers move from static reporting to active budget optimization. See how marketers can simulate the impact of budget changes on revenue, CPA, ROAS and conversions in real time, while optimizing spend with greater precision across channels and campaigns.
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Campaign-level budget optimization and media planning
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Interactive “what if” scenario analysis
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Simulate the impact of budget changes before you spend
Hosted by
Team Member
hosted by
Tim Kreienkamp
VP Measurement & Data Science, Funnel
Leads Funnel’s Measurement product and engineering teams, focusing on marketing effectiveness, MMM, causal inference and AI-powered measurement. Passionate about building practical data and AI products that help marketers make better decisions.
About Funnel

Funnel.io is a cutting-edge digital marketing platform designed to empower B2B tech and SaaS brands to maximize their revenue potential - beyond mere impressions, clicks, or leads that lead to nowhere.

We cater to marketers who are fed up with ineffective spending, poor targeting, and creatives that fail to convert. Our approach transcends basic campaign setup. We integrate customer insights, segmentation strategies, and performance-driven creative and content to deliver paid media that truly drives results.

Forget about lengthy reports. No more generic personas. No more disjointed handoffs between strategy and execution. Our dedicated team takes ownership of outcomes from start to finish - which is why our average client relationship spans over 4 years.

If your campaigns seem disorganized, underperforming, or stagnant - Funnel.io is the solution you need.

Ready to take a strategic leap? Let's connect.

Jun
24
Topic
Turn measurement into smarter budget decisions
Time
16:00 (CET) / 10:00 (ET)
Host
Tim Kreienkamp
Register for live sessiondraft fill