Go from data to intelligence

The smartest marketers tell stories with their reporting, measure the perfect media mix, optimize targeting and empower their organizations with actionable marketing data. All powered by Funnel Marketing Intelligence.

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Like a choreographer for your marketing data

Built on the foundation of our data hub, Funnel helps you get more from your marketing data. We move you beyond data collection into a symphony of insights that will help you realize your true potential. You'll access a suite of powerful tools to illuminate your data's hidden talents.

Like a choreographer for your marketing data

Report

Take center stage with dashboards that help you find the story in your data.

Measure

Plug the leaks in your budget with a marketing mix that delivers.

Export

Don't put your data in a corner – get un-siloed data into your warehouse.

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All of your marketing data in one hub

Funnel’s Data Hub is the foundation of advanced marketing intelligence. With pre-built connectors and a data model tailored for marketing data, it allows you to make the leap from one to a thousand data sources. Funnel’s proprietary data storage, quota optimization and automatic scheduling ensure your reports are always on beat, even when APIs skip and falter.

26% increase in marketing efficiency

Funnel customers see an average increase in returns on advertising spend of 26% over their first two years of using Funnel¹

See the benefits for B2C

¹Data from a survey conducted by Funnel in July 2024. Aggregate advertising spend and revenue data was collected from 350 participating customers in the eCommerce and retail sector. Marketing efficiency was calculated as the online revenue reported divided by the aggregate advertising spend.

26% increase in marketing efficiency

Funnel customers see an average increase in returns on advertising spend of 26% over their first two years of using Funnel¹

See the benefits for B2C

¹Data from a survey conducted by Funnel in July 2024. Aggregate advertising spend and revenue data was collected from 350 participating customers in the eCommerce and retail sector. Marketing efficiency was calculated as the aggregate advertising spend divided by the online revenue reported.

Industry research

Agencies, learn what clients are really thinking.

Download our report to discover how advances in marketing technology are influencing where clients will invest, how they score their agencies and how you can position yourself for future success.

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The industry's largest collection of marketing connectors

Access your sales and marketing data from any of your apps or platforms at any time in just a few clicks.

500+ silky smooth connections
Always reliable and secure
No coding necessary

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Achieve marketing control this Black Friday

Effortlessly connect your marketing data, experience automated reporting, and navigate easy-to-use dashboards — all designed to boost your profits with ease and clarity. Create your free account to bring Zen to your Black Friday and Cyber Monday.