Funnel for B2B

Understand the true impact of your marketing

Funnel is the solution you need to connect your advertising, marketing and CRM data. And understand which campaigns drive value.
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Free trial available

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ISO & SOC2 Type1 certified

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Stop the guesswork

Use data to make smart decisions and spend your marketing budget more wisely. Funnel helps you identify the top performing channels by connecting them to results in your CRM - justifying your spend.

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    Bring CRM data and website data together

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    Easily understand what channels drive performance

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Generate high-quality leads

Not all leads are created equal. But do you know which marketing channel or which campaigns deliver the highest quality leads? Funnel helps you get insights into which leads convert more often, so you can invest more in those channels - and generate more high-quality leads.

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    Understand which leads are most likely to convert

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    Optimize your budgets across platforms accordingly

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Monitor results and ad spend

Advertising on multiple platforms can be the right strategy, but it can also cause problems when you spend too much in total. Closely monitor your ad spend and results in real time with Funnel to avoid additional costs while maximizing performance. All in one place.

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    Automatically map cost data together

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    Use custom metrics to track CPL across platforms

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How can you work with Funnel?

Connect

Connect

Bring all of your data together in just a few clicks. From marketing and advertising data to CRM and sales data.

Store

Store

Securely store all your data in our centralized hub. Your data is complete, accurate, and always available for reporting and analysis.

Organize

Organize

Transform raw data to automatically make it ready for analysis. Power your dashboards to understand what drives growth.

Share

Share

Easily collaborate and share your data with any team or tool. Sharing data to a new platform takes just a few clicks.

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"Funnel has taken me from having to say, ‘No, I don’t have the resources to do that type of report’ to, ‘Yep, give me five minutes"

Brittany Joiner, Demand Generation

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Strong, smooth, and seamless connections

Our expert teams make sure your connections stay stable, no matter how much data you work with or how often.

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Achieve advanced analysis and share insights effortlessly

With a marketing data hub, advanced analysis like marketing mix modeling are finally within reach. Gain the power of foresight with Funnel and share it with your team.

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Without Funnel

Without Funnel

With Funnel

With Funnel

Limited performance insights
Insights in all lead stages
Siloed data
Data as a strategic asset
Long time to get data and insights
Insights and analysis in just clicks
Marketing performance per platform
Access high-value metrics that impact your entire business
Without Funnel

Without Funnel

Limited performance insights
Siloed data
Long time to get data and insights
Marketing performance per platform
With Funnel

With Funnel

Insights in all lead stages
Data as a strategic asset
Insights and analysis in just clicks
Access high-value metrics that impact your entire business

Modern, data-driven decisions are a click away.

Book a demo
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  • Icon_40x40_Check ISO & SOC2 certified
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