All your marketing data Business-Ready and where you want it

Integrations with over 500 data sources

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Trusted by the world's most data-driven businesses

Use Cases

Digital Marketing Digital Marketing Analysts/BI Analysts/BI IT/Engineering IT/Engineering
Funnel named as a Gartner Cool Vendor in Marketing data and Analytics Read more »

  1. “Funnel is great and it’s very hard to replicate what it does. I'm grateful for all the work that’s behind it.”


    Bruno Alcantara
    Programmatic Media Director,
    Mais Clicks

    “Thanks to Funnel, our Analytics team is able to provide complete, unified and quality data to our Marketing team for company level reporting.”


    Dominika Čamajová
    Data Analyst,
    Kiwi.com

    “Funnel has allowed us to do more with fewer team members and fewer hours.”


    Greg Dionne
    Digital Marketing Manager,
    Reed Exhibitions

    “Funnel has streamlined everything. It’s tidy, easy to use and reliable. It’s definitely an improvement from our previous setup.”


    Kate Belford
    SEM Manager,
    Brainlabs

How it works

Collect

With integrations to all your marketing and advertising platforms Funnel automatically collects all the data you need from any data source. Data sources

Transform

Easily clean, map and group your data in Funnel’s powerful data mapping interface.

Feed

Feed all your marketing data into any tool you like. Power your business intelligence tool with marketing data, feed it directly to your data warehouse, dashboard solution, Google Data Studio or Sheets, or any other tool you are using.

Utilize your marketing data anywhere

Funnel integrates with your existing tools, feeding Business-Ready Data to any data destination of your choice.

Business Intelligence

Feed marketing data into your business intelligence system.

Google Data Studio

Visualize all your data in Google Data Studio.

API and Data Warehouse

Feed data to your data warehouse or backend system.

Google Analytics

Upload advertising cost data to Google Analytics.

Google Sheets

Upload all your marketing data to Google Sheets.

Dashboards & Reports

Create dashboards and reports with all your marketing data.

Benefits across the organization

Digital Marketing

  • Meaningful data set you can access at will.
  • Always understand impact of investments.
  • Experiment/update business logic without coding or IT support.

Data Analytics/BI

  • Fully modular with direct integrations to all major data warehouses and business intelligence tools.
  • Data from all of your sources, fetched and preserved in full granularity.

Marketing Analytics

  • Data normalized, harmonized – no more stitching.
  • Preserves full data granularity.
  • Work in the data visualization tool of your choice.

IT Team/ Engineering

  • Free up resources by reducing project backlog for building/maintaining data source connectors and aggregators.
  • Reduce number of marketing support requests.

Hear Seedrs CMO Ben Aronsten explain how Seedrs used Funnel to improve their business objectives by 30%