Funnel for Agencies

Scale reporting, not manual work

Funnel gives your agency one dependable layer for marketing data, so every client report, dashboard, and data product starts from numbers you can stand behind.

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Reporting and data work shouldn't drain your margin.

When client data is scattered across platforms, spreadsheets, and bespoke setups, your teams spend their hours stitching numbers together instead of delivering the insight clients actually pay for.

Better data, less stress

Funnel is the trusted marketing data layer underneath your client work. It collects, stores, prepares and shares marketing data across reporting, dashboards, BI tools, warehouses and the AI tools your teams use, so delivery becomes repeatable and trust becomes the default.

Scale client reporting without scaling headcount

Report to clients with data you can trust

Protect margin and reduce data maintenance

Managed connectors, so reports don't break

Make data analysis seamless

From connecting your performance data sources to delivering data into your visualization tools and everything in between, Funnel is your foundation for easy and powerful data work. Funnel is built for the complexity of agency work.

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Want to expand your strategic service offering?

Become part of the Funnel Solution Partner Program and work together on opportunities, marketing activities and much more.

Referral Program
Co-selling and co-marketing
Different tiers

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Industry research

Agencies, learn what clients are really thinking.

Download our report to discover how advances in marketing technology are influencing where clients will invest, how they score their agencies and how you can position yourself for future success.

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Funnel helps agencies work smarter, faster

Budget and KPI-tracking

As a marketer, you need to make sure you don’t overspend or underspend your clients' budgets. Funnel brings targets, budgets and spend data together in one place and tracks pacing automatically, so you catch overspend or underspend before it becomes a client conversation

Automate budget pacing across every client
Visualize cost vs budget and performance vs goals

Performance monitoring

Working with a large number of clients can be an administrative nightmare. But it doesn't have to be. With Funnel, you bring all your clients' data into one place. That makes it easy to create roll-up reports for internal tracking and to benchmark clients against each other.

Proactively respond to trends in your data
A scalable solution for marketing data

More than data collection

Client reporting can be time consuming and brain-numbing work. Plugin tools can pull the data, but they can't help with the business logic your reports need, like custom metrics and dimensions. Funnel is different: it stores your data and lets you build custom metrics and dimensions on top of the source-level data.