Agencies
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The 2 layered marketing reporting stack is perfect for agencies looking for a simple cost effective client reporting solution. With direct integrations to marketing and advertising platforms, Funnel collects, maps and feeds marketing data to a visualisation tool such as Google Data Studio or Google Sheets. This helps agencies solve the problem of data collection, aggregation, and automated reporting.
The 3 layered marketing reporting stack allows agencies to report to their clients in any tool they’re using. Many data-driven agencies use business intelligence tools for client reporting. In order to power your business intelligence tool you first need a data import solution to fetch data from all the platforms you’re using. Once the data is collected, you can either map and clean the data in Funnel or feed the raw data to your data warehouse software. This can then be connected to your data visualization layer with ease.
Funnel was designed to make it easy for you to collect and understand your client’s data, no matter where it comes from. Effortlessly integrate granular data from all sources including social media, CRM platforms, local comparison sites and native advertising networks.
Access over 400 data sources out-of-the-box with our intuitive plug and play design.
Custom built integrations upon request for any data source that isn’t currently listed in our extensive library of connections.
Automating your data collection and transformation allows your agency to enjoy a huge increase in efficiency across your organization.
If you work with data, you know how painful and time-consuming all the collection, cleaning and data transformation can be. That’s the reason we built an intuitive interface to clean, transform and prepare your client’s data for analysis.
Funnel’s simplicity doesn’t compromise the amount of flexibility and power you can obtain. Working with data in Funnel is self-explanatory which means that programming skills are not required and anyone can start making meaningful analysis from the beginning.
“We looked at doing this as an internal project, but realised that we’d be spending unsustainable amounts of developer time on building and maintaining what would essentially still be an inferior product to Funnel.”
James Freeman,
Software Developer,
Brainlabs
“Funnel has the most complete library of advertising platforms I have ever seen.”
Jonathan Romero,
Head of Analytics,
the7stars
Funnel collects marketing and advertising data from every platform you use. Funnel integrates with 405 data sources out-of-the-box.
Funnel automatically connects your advertising cost with your Google Analytics conversions and hence allows you to report ROI. With Funnel you have the possibility to group your data any way you want.
Funnel gives you the freedom to visualize your data anywhere you want. Use Funnel’s dashboards & reports to easily create beautiful dashboards to share with your clients or create your own marketing report in, Google Analytics, Google Sheets, Data Studio or any other system.
Present the fantastic work you’ve done in a beautiful white label report. Our reports are fully customizable and you even have the option create a white labeled report center with your own url.
Invite your team to the clients that they need access to. Clients can only access their data through the report center.
Create your own custom metrics that can be used both for analysis and reporting. This enables you to set up Funnel so that it reflects what is important for your business.
Funnel automatically converts all your spend data and analytics data to the same currency so that it is easy to compare them and sum them up.
