Funnel for Agencies
Scale reporting, not manual work
Funnel gives your agency one dependable layer for marketing data, so every client report, dashboard, and data product starts from numbers you can stand behind.
Reporting and data work shouldn't drain your margin.
When client data is scattered across platforms, spreadsheets, and bespoke setups, your teams spend their hours stitching numbers together instead of delivering the insight clients actually pay for.

Better data, less stress
Funnel is the marketing data hub underneath your client work. It collects, stores, prepares, and shares marketing data across reporting, dashboards, BI tools, warehouses, and the AI tools your teams use, so delivery becomes repeatable and trust becomes the default.
Scale client reporting without scaling headcount
Report to clients with data you can trust
Protect margin and reduce data maintenance
Managed connectors, so reports don't break

Make data analysis seamless
From connecting your performance data sources to delivering data into your visualization tools, and everything in between, Funnel is your foundation for easy and powerful data work. Funnel's data hub is built for the complexity of agency work.
Want to expand your strategic service offering?
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Referral Program
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Co-selling and co-marketing
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Different tiers

Industry research
Agencies, learn what clients are really thinking.
Download our report to discover how advances in marketing technology are influencing where clients will invest, how they score their agencies and how you can position yourself for future success.
Funnel helps agencies work smarter, faster

Budget and KPI-tracking
As a marketer, you need to make sure you don’t overspend or underspend your clients' budgets. Funnel brings targets, budgets and spend data together in one place and tracks pacing automatically, so you catch overspend or underspend before it becomes a client conversation
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Automate budget pacing across every client
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Visualize cost vs budget and performance vs goals
Performance monitoring
Working with a large number of clients can be an administrative nightmare. But it doesn't have to be. With Funnel, you bring all your clients' data into one place. That makes it easy to create roll-up reports for internal tracking and to benchmark clients against each other.
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Proactively respond to trends in your data
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A scalable solution for marketing data
More than data collection
Client reporting can be time consuming and brain-numbing work. Plugin tools can pull the data, but they can't help with the business logic your reports need, like custom metrics and dimensions. Funnel's data hub is different: it stores your data and lets you build custom metrics and dimensions on top of the source-level data.
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Apply your own business logic to every report
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Save hours on manual reporting work