About Newcraft Group

Newcraft is a data-first digital acceleration consultancy specialized in commerce. We combine transformation strategy at C-level with digital capabilities at operational level to deliver concrete results to corporate (blue chip) organizations. Newcraft is part of Wunderman Thompson Commerce & Technology (part of WPP), which gives us access to a large international network and every expertise.

Active industries

  • Retail & brands
  • Travel & hospitality
  • Digital marketing agencies
  • Financial services
  • Media
  • Telecom
  • Digital services

Specialised business areas

  • Business Intelligence
  • Data Warehouse implementation
  • Dashboard Creation
  • Data Analytics and Measurement
  • Campaign Management
  • Customer Data Platform
  • Search Engine Marketing
  • Digital Marketing implementation
  • Performance Marketing
  • Marketing Mix Modelling
  • Multi Channel Attribution

Software expertise

Looker Studio
Google Sheets
Amazon S3
Microsoft Azure
Power BI
Google BigQuery
Google Cloud Storage
Google Analytics
Adobe Analytics