About Newcraft Group
Newcraft is a data-first digital acceleration consultancy specialized in commerce. We combine transformation strategy at C-level with digital capabilities at operational level to deliver concrete results to corporate (blue chip) organizations. Newcraft is part of Wunderman Thompson Commerce & Technology (part of WPP), which gives us access to a large international network and every expertise.
Active industries
- Retail & brands
- Travel & hospitality
- Digital marketing agencies
- Financial services
- Media
- Telecom
- Digital services
Specialised business areas
- Business Intelligence
- Data Warehouse implementation
- Dashboard Creation
- Data Analytics and Measurement
- Campaign Management
- Customer Data Platform
- Search Engine Marketing
- Digital Marketing implementation
- Performance Marketing
- Marketing Mix Modelling
- Multi Channel Attribution
Software expertise
