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Funnel collects data from all marketing and advertising platforms, which can then be exported and visualized in Google Sheets. With connections to over 500 data sources, Funnel will be the last connector you’ll ever need. If you’re unable to find the platform you use out-of-the-box, you can request a custom integration.
Instead of creating connections to multiple platforms or reporting on data sources individually, Funnel creates a centralised hub for all of your data. Our built-in data transformation tools makes it fast and intuitive to combine and map data across all your data sources. This enables you to group and normalize your data using simple rules instead of complex formulas.
Funnel enables you to create as many exports as you like and query the data as often as you wish. We have no limits on the amount of data or rows you can query per day.
Funnel allows you to schedule exports to Google Sheets. This ensures that your data is always up-to-date so you can focus on analysing the data instead of exporting data to spreadsheet manually.
When exporting the data to Google Sheets you have the option to export to new and existing sheets. You can also schedule exports to separate tabs in the same sheet. This is a great feature for separating client data or isolating specific dimensions like market, product or marketing channels.
Built in data transformation tools
Instead of creating complex formulas to map, normalize and transform your data, you can take advantage of Funnel’s flexible and intuitive data transformation tools.
Automated currency conversions
Set automatic monthly currency conversion rates with a click of a button.
Normalize metrics across all your marketing and advertising channels.
Create meaningful groups of data with simple rules based on your naming convention.
“Funnel support is amazing. They are easy to reach, and help me quickly when I need it.”
Patrik Segersven
Digital Sales Manager,
Nordic Choice Hotels
“Funnel gives me peace of mind. I have full control of advertising spend across all my ad channels and save multiple hours a week.”
Peter von Knobloch
Marketing Manager,
Made.com
“Help with custom integrations is a unique service that we value tremendously.”
Mark Bosold
Head of Analytics & BI,
Deinhandy
“Thanks to Funnel I know exactly how much I spent yesterday, and what it generated in terms of sales.”
Mikael Stålnacke
Head of Sales,
NA-KD
Yes. Funnel normalizes your data and allows you to join data from as many data sources as you like in the same graph or chart.
Yes. Funnel allows you to visualize your data anywhere you want. You can create dashboards and reports in Funnel or upload your data to Google Analytics, Google Data Studio or into your data warehouse or BI system.
No. You can add as many out-of-the-box integrations as you like for the same price. Our pricing is based on your monthly ad spend and custom integrations.
Yes. We want to make sure you’ll get a flying start and therefore we always include a free managed onboarding before you start your trial.