When exporting the data to Google Sheets you have the option to export to new and existing sheets. You can also schedule exports to separate tabs in the same sheet. This is a great feature for separating client data or isolating specific dimensions like market, product or marketing channels.
Built in data transformation tools
Instead of creating complex formulas to map, normalize and transform your data, you can take advantage of Funnel’s flexible and intuitive data transformation tools.
Set automatic monthly currency conversion rates with a click of a button.
Normalize metrics across all your marketing and advertising channels.
Create meaningful groups of data with simple rules based on your naming convention.
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