Funnel Blog

We're happy to announce that the Advertiser Reference Report from Partnerize is now supported in Funnel.

We've made some improvements to the "Ad platform basic" metrics today. You can now see how these metrics are normalized and edit the calculation to suit your setup.

We've just added some additional metrics to the Standard Google Analytics report in Funnel!

We've recently updated our Prisguiden connector in Funnel. The technology behind the connector has been improved with the main benefit being increased stability.

We've recently updated our Daum connector in Funnel! Going forward you'll have access to an additional dimension called Keyword Landing URL (also known as Clickserver URL).

We've recently updated our Bing connector in Funnel! Going forward you'll have access to an additional dimension called Campaign type.

We've recently updated our Facebook Pages connector in Funnel. When connecting a new Facebook page, you'll now have the option to select the Post Insights report.

We've recently updated our MediaMath connector in Funnel! When connecting a new account, you'll have the option to select two additional breakdowns; Agency & Organization.

We've recently made some changes to our DoubleClick Bid Manager (Display & Video 360) connector in Funnel. When connecting a new source, you now the option to connect at the 'Partner' level, which includes data from all advertisers under a specific partner.

We've just updated our Google Hotel Ads connector in Funnel! When connecting a new account you'll have the option to select the Audience report.

We've just released a new Adjust connector in Funnel! If you're using Adjust to track your mobile performance, you can now connect your account and attribute it to your advertising data.

We've just updated our Google Analytics connector in Funnel. When connecting a new account you now have the option to select the Sales Performance report.