Product Updates

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Field editing made easier

Written by Johannes Andreasson
Getting your head around custom dimensions and metrics in Funnel can be cumbersome and time consuming. As part of our ongoing effort to make it easier to work with Funnel, we've made some improvements to the user experience surrounding the creat...
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Topics: Data Transformation

Get your Ingenious data into Funnel

Written by Johannes Andreasson
We're happy to announce that we're now supporting the tracking/affiliate Ingenious Partner Marketing Platform as a standard connector in Funnel. When connecting an Ingenious Partner Marketing Platform data source you can choose from two report t...
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Topics: Ingenious Partner Marketing Platform

Get your Teads data into Funnel

Written by Johannes Andreasson
The video advertising platform Teads, used by some 5,000 websites, is now available as a standard connector in Funnel. What data can I get from Teads? How to connect to Teads
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Topics: Teads

TikTok: Additional time windows for Reach and Frequency

Written by Johannes Andreasson
We have added two new time windows to our "Reach and frequency" report for TikTok. It now has 7 and 30 day windows in addition to 1 day. We've also added "hour" as a dimension – it is available with the basic report with standard metrics. Furthe...
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Topics: TikTok

New and improved Adtraction connector in Funnel

Written by Johannes Andreasson
To make it easier to connect and get value from our Adtraction connector, we've made several improvements. Aside from adding several new fields, we've redesigned the connect flow to get rid of the need to manually enter the name and id of a conn...
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Topics: New Fields, Adtraction

Amazon Ads data now available in Funnel

Written by Johannes Andreasson
Amazon Ads is the 3rd largest advertising platform in the market and we’re super happy to introduce it as standard connector in Funnel. This first version supports the three main Amazon ‘Ad Products’: Sponsored Products, Sponsored Brands and Spo...
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Topics: Amazon Ads

Adform: Cost (Fixed Price)

Written by Johannes Andreasson
Funnel's Adform connector now supports the metric Cost (Fixed Price). It is available for all reports except the Event report. Please reach out to get  historical data. What data can I get from Adform?
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Topics: New Fields, Adform

Pardot: Get all prospects and custom fields

Written by Johannes Andreasson
A new report type is available for Pardot which lets you see all prospects and custom fields. Note:additional permissions may be needed for Funnel to be able to get the custom fields. More on that topic here. This report will download all of its...
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Topics: New Fields, Pardot

Video metric update for Outbrain

Written by Johannes Andreasson
We've added 9 new metrics relating to videos for our Outbrain connector. Video Reached First Quarter Video Reached Second Quarter Video Reached Third Quarter Video Reached Completion Video Average View Duration (non-agg) Clicks on Video Video Ac...
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Topics: New Fields, Outbrain