Product Updates

View updates by feature or month

Posts by Tag

See all

Hubspot, Facebook and YouTube – here are our new fields for December

Written by Johannes Andreasson
Button New dimension: Transaction ID Facebook Ads Reach is now supported as "weekly" and "monthly" variants Delta Projects Two new metrics have been added to our Delta Projects connector: - View-through orders - Click-through orders Adservice Ou...
Read more

Topics: Google Ads , TikTok , HubSpot , Idealo , Facebook Ads , Yahoo , YouTube , AdService , Yahoo Adtech , Button , Delta Projects , Liftoff

Twitter, YouTube and Teads – see what’s new in Funnel’s connectors for November

Written by Johannes Andreasson
TikTok The Audience metrics breakdown “Platform” has been renamed to “Operating system”. This change has been introduced for consistency with the Tiktok platform.   New metrics: CTA App Install VTA App Install Total Search Total Checkout Total L...
Read more

Topics: Google Ads , Twitter , TikTok , Shopify , Google My Business , YouTube , Yahoo Adtech , Teads , Tweakers

LinkedIn, Snapchat and TikTok – here are the new fields for September

Written by Johannes Andreasson
These are some of the updates we've made to our core connectors during the month of September. New TikTok metrics: - Conversion rate - Real time conversion rate - Online consult - Button click - Total add payment info - Cost per 1000 reach - Tot...
Read more

Topics: TikTok , LinkedIn , Snapchat

LinkedIn, TikTok, GA4 and more. These are some of the connector updates that have happened in August.

Written by Johannes Andreasson
LinkedIn, TikTok, GA4 and more. These are some of the connector updates that have happened in August.Bing New dimension: Title Part 3 Ad Description 2 The Standard Report in the LinkedIn connector has been updated Ad Type Sponsored Content Direc...
Read more

Topics: Twitter , TikTok , LinkedIn , Google Analytics , Spotify Ad Studio , AppsFlyer

TikTok and Snapchat: Reach and Frequency made easier

Written by Emma Bertilsson
We've recently updated the TikTok and Snapchat connectors to make it easier to report on Reach and Frequency (non-aggregatable metrics) on a monthly and weekly level.  The update consists of two improvements that we're planning to implement on m...
Read more

Topics: New Fields , Connector update , TikTok , Snapchat

Appsflyer, Adform, Ingenious: New fields for May

Written by Johannes Andreasson
During May, several core connectors have been expanded with new reports, metrics and dimensions. Here are some of the updates released Appsflyer New dimensions added to the SKAdNetwork performance report: - Adset - Adset ID - Ad - Ad ID Snapchat...
Read more

Topics: Google Ads , TikTok , Snapchat , Adform , DV360 , Reddit , Campaign Manager , AppsFlyer , Quantcast

Snapchat, TikTok, GA4: Connector updates for April 2022

Written by Johannes Andreasson
Snapchat Our Reach and Frequency (non-aggregatable) report have had additional time windows added. We now support 1, 7, 14, 30, 60, 90 "month to date" and "lifetime".  Effiliation - Publisher report Pardot - Funnel's Pardot connector defaulting ...
Read more

Topics: TikTok , Google Analytics , Google Merchant Center , Snapchat , Reddit , Partnerize , Pardot , Ingenious Partner Marketing Platform , Effiliation

Amazon Ads, Bing, Snapchat and more – connector expansions in March

Written by Johannes Andreasson
Some of the expansions we've made to our connectors in March. Amazon Ads "Keyword" and "Search Term" breakdowns are now supported for the "Sponsored Product" report category WooCommerce Three new metrics supported: - Line Item Total Price - Line...
Read more

Topics: Magento , TikTok , bing , Snapchat , HubSpot , WooCommerce , Amazon Ads

TikTok: Additional time windows for Reach and Frequency

Written by Johannes Andreasson
We have added two new time windows to our "Reach and frequency" report for TikTok. It now has 7 and 30 day windows in addition to 1 day. We've also added "hour" as a dimension – it is available with the basic report with standard metrics. Furthe...
Read more

Topics: TikTok

TikTok: Initiate Checkout

Written by Johannes Andreasson
Funnel's TikTok connector now supports the metric "Initiate Checkout".What data can I get from TikTok?
Read more

Topics: New Fields , TikTok