Case Studies

Learn how organizations around the world use Funnel to take back control of their marketing data.

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Learn how Mais Clicks, a digital marketing agency in Brazil uses Funnel to increase the size of their customer base and eliminate manual reporting.

trivago was having difficulties scaling their data collection process and supporting local search engines. This all changed when they implemented Funnel.

Since starting with Funnel in 2016, data collection and aggregation has no longer been an issue. Learn how ABA English achieved this and took back control of their marketing budget.

Learn how Brainlabs, an award-winning paid media agency utilises Funnel to eliminate the manual reporting process and build trust with their clients.

Since implementing Funnel, DEINHANDY spends time analysing their return on investment instead of collecting marketing data.

Learn how The 7 Stars created a centralized marketing data hub and now impresses their clients with dynamic reports.

Lanieri, an ecommerce company specializing in custom made Italian suits increased their ROAS by 43% in 12 months, thanks to Funnel.

NA-KD was struggling to see the cost of sale per channel and campaign on a daily basis. This was solved moments after starting with Funnel.

Competing against other hotels and online travel agents, Nordic Choice uses Funnel to gain a competitive edge and stay ahead of the competition.

With a growing pool of paid media channels, YourSurprise implemented Funnel to obtain all the necessary insights about their marketing investments.

Getting a single view of cost and tracking data in a single place was vital for Crowdcube. Learn how they utilized Funnel as a one-stop shop for their marketing data.

Learn how Funnel became the cornerstone for Scalable Capital’s digital media investments across the globe.

Admiral Markets implemented Funnel to create automated dashboards and reports, with a level of detail that wasn’t achievable with manual reporting.


  1. "Funnel brought our reporting to the next level. Before using Funnel, we were doing analysis only on conversion rates. With Funnel, I’m looking at ROI."

    Mark Bosold
    Head of Analytics & BI, Dein Handy

    "Thanks to Funnel I know exactly how much I spent yesterday, and what it generated in terms of sales."

    Mikael Stålnacke
    Head of Sales, NA-KD

  2. "Funnel has the most complete library of advertising platforms I have ever seen."

    Johnathan Romero
    Head of Analytics, The 7 Stars

    "Funnel support is amazing. They are easy to reach, and help me quickly when I need it."

    Patrik Segersven
    Digital Sales Manager, Nordic Choice Hotels / eBerry

  3. "Across all channels and markets, Funnel has become my single source of truth."

    Christos Stavropoulos
    Head of Paid Acquisition, iZettle

    "Funnel is a mind-blowing product with amazing features, great dashboards and beautiful integration with Google Analytics."

    Viktor Sundberg
    Online Marketing Manager, Stayhard

  4. ”Funnel gives me peace of mind. I have full control of advertising spend across all my ad channels and save multiple hours a week.”

    Peter von Knobloch
    Online Marketing Manager, Made.com

    ”Funnel saves us 8-10 hours per month and has allowed us to eliminate up to 60% of our marketing costs in specific areas.”

    Anwar Ayad
    Online Marketing, TecTake