The best way to get your Snapchat data into Data Studio

Centralize your marketing data with Funnel. Then use it to power your dashboards, AI workflows, data warehouse or any other use case you have.

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Get Snapchat data to Funnel and export the data into Data Studio in 4 simple steps

  1. Step 1 Log in to your Funnel account 1 min
  2. Step 2 Connect to Snapchat 3 min
  3. Step 3 Funnel downloads your data 3 - 10 min
  4. Step 4 Export your data 2 min
Short Funnel explainer video

Marketers from around the world use Funnel to work with Snapchat

Automatically get your data into Data Studio

Fast loading dashboards for monitoring and reporting

Create visually appealing marketing reports and dashboards

Automatically send reports to stakeholders every week or month

Platform connectors

Snapchat is just one of our many connectors - you can use 600+ others

Funnel uses the Snapchat API to get the data you need from Snapchat. But if you are a modern marketer, you likely have many data sources. Advertising platforms, social media and your website all generate massive amounts of data. Use Funnel to bring all that data together in one place, automatically.

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Robust, reliable connectors, backed by the Data Guarantee

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Complete, accurate data for analysis and reporting.

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Flexible access management and governed data

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ISO 27001 and SOC 2 Type 2 certified, plus GDPR & CCPA compliant

Organize and transform your data in ways that make sense

Funnel allows you to create custom metrics and dimensions. This makes it easy to report on ROAS, ROI, CPL and other calculated metrics.

Table of custom rules that defines a market segment

Automate unnecessary work

Automate hours of manual work to clean, group or map data. Save time and avoid errors.

Table that map various sources to cost, CPM, ROAS and cost of sales

No-code data transformation

Use recommended out of the box rules to normalise data without writing any code.

Table of automatic currency conversion

Auto currency conversion

Funnel converts monetary metrics automatically so you can report across markets in a single currency.

And many more...

Trusted by marketing and data teams worldwide

User reviews of Funnel
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If I could go back in time and talk to myself before we got Funnel, I'd say: Why haven't you done this yet?

Bryce Hamlin - Director of BA
Bryce Hamlin

Director of BA, Power Digital

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Funnel saves us 8-10 hours per month and has allowed us to eliminate up to 60% of our marketing costs in specific areas.

Anwar Ayad - Head of marketing
Anwar Ayad

Head of marketing

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With Funnel, I can connect a marketing platform, export and analyze the data, and start creating reports within 30 minutes.

Juriën Calis - Data Analyst
Juriën Calis

Data Analyst

Snapchat
Data Studio
What is Snapchat?

Snapchat is a multimedia messaging app that allows users to share photos, videos, and text messages that disappear after a short period of time. The app is known for its unique features such as "Snap Map" that allows users to share their location with friends, "Lenses" which are interactive filters that can be applied to photos and videos and "Stories" which are a collection of snaps that can be viewed for 24 hours.

How do marketers use Snapchat?

Brands can advertise on Snapchat in many different ways. Some examples are Sponsored Lenses, Sponsored filters, Sponsored Geofilters and Snap ads. For snap ads, brands create short, full-screen video ads that can include a call-to-action, such as visiting a website or downloading an app. Overall, advertising on Snapchat can be an effective way for brands to reach younger demographics, engage with users in creative and interactive ways, and drive website traffic, app downloads, and in-store sales.

What is the advantage of using Funnel for Snapchat?

For more information about how you can use Funnel for Snapchat, take a look at the connector page.

What is Data Studio?

Data Studio is the current name for Google's free visualization platform, previously known as Looker Studio. It offers the same great data analytics tools for free to anyone, delivering a lot of data visualization and analysis functionality. Google renamed it back to Data Studio in 2026, ending the Looker Studio experiment and clearing up the confusion with the enterprise Looker BI platform. It is aimed at smaller teams and people who like to work with data visualization in a simple way. Because it is designed for smaller teams, it has fewer of the account management and permission structures you would see in larger, enterprise-focused tools.

How do marketers use Data Studio?

Marketing professionals use Data Studio to create custom reports and dashboards that visualize key performance indicators (KPIs) for their advertising campaigns and websites. By connecting Data Studio to their data sources, such as Google Analytics or Google Ads, marketers can evaluate the effectiveness of their ads, identify areas for improvement, and make data-driven decisions based on insights gained.

What is the advantage of using Funnel for Data Studio?

For more information about how you can use Funnel for Data Studio, take a look at the destination page.

Most popular metrics & dimensions

  • Swipes
  • Spend
  • View completion
  • Impressions
  • Attribution Window
  • Campaign ID
  • Campaign Objective
  • Campaign Name

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