We have made updates to Google Ads, Instagram Insights, Apple Search Ads and more. Here we present our August Connector updates.
Google Ads
We have added a new Report Type to our Google Ads Connector:
Search Terms Insights Report
- Search category
- Clicks
- Conversions
- Conv. Value
- Impressions
- Search Volume (min)
- Search Volume (max)
We have also added these new fields to existing Report Types:
Standard Report
- Campaign Daily Budget
- Campaign Total Budget
- Campaign Budget (local currency)
- Ad Strength
- Target CPA (Campaign)
- Target CPA (Ad Group)
Search Keyword Report
Read more about what data you can get from Google Ads here.
Instagram Insights
We have added these metrics to our Instagram Insights Connector in the Media Insights Report:
- Reels Average Watch Time (milliseconds)
- Reels Video View Total Time (milliseconds)
Check out what data you can get from Instagram Insights here.
Apple Search Ads
We have added the new Report Type Search Impression Shares to our Apple Search Ads Connector. The Report has these fields:
- App name
- Adam ID
- Country or region
- Organisation ID
- Organisation Name
- Rank
- Search term
- Time zone
- Impression Share (high)
- Impression Share (low)
- Search popularity
Read more about what data you can get from Apple Search Ads here.
Integral Ad Science
We have added these metrics to our Integral Ad Science Connector:
- Valid Video Ads
- Valid Viewable Video Impressions
Check out what data you can get from Integral Ad Science here.