Product Updates

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    TikTok and Snapchat: Reach and Frequency made easier

    Written by Emma Bertilsson
    June 27, 2022
    We've recently updated the TikTok and Snapchat connectors to make it easier to report on Reach and Frequency (non-aggregatable metrics) on a monthly and weekly level.  The update consists of two improvements that we're planning to implement on m...
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    Topics: New Fields, Connector update, TikTok, Snapchat

    Appsflyer, Adform, Ingenious: New fields for May

    Written by Johannes Andreasson
    May 31, 2022
    During May, several core connectors have been expanded with new reports, metrics and dimensions. Here are some of the updates released Appsflyer New dimensions added to the SKAdNetwork performance report: - Adset - Adset ID - Ad - Ad ID Snapchat...
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    Topics: Google Ads, TikTok, Snapchat, Adform, DV360, Reddit, Campaign Manager, AppsFlyer, Quantcast

    Snapchat, TikTok, GA4: Connector updates for April 2022

    Written by Johannes Andreasson
    May 1, 2022
    Snapchat Our Reach and Frequency (non-aggregatable) report have had additional time windows added. We now support 1, 7, 14, 30, 60, 90 "month to date" and "lifetime".  Effiliation - Publisher report Pardot - Funnel's Pardot connector defaulting ...
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    Topics: TikTok, Google Analytics, Google Merchant Center, Snapchat, Reddit, Partnerize, Pardot, Ingenious Partner Marketing Platform, Effiliation

    Amazon Ads, Bing, Snapchat and more – connector expansions in March

    Written by Johannes Andreasson
    April 4, 2022
    Some of the expansions we've made to our connectors in March. Amazon Ads "Keyword" and "Search Term" breakdowns are now supported for the "Sponsored Product" report category WooCommerce Three new metrics supported: - Line Item Total Price - Line...
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    Topics: Magento, TikTok, bing, Snapchat, HubSpot, WooCommerce, Amazon Ads

    Snapchat: Ad level SKAdNetwork data

    Written by Johannes Andreasson
    October 18, 2021
    It is now possible to get Ad level SKAdNetwork data for Snapchat into Funnel.To get ad level SKAdNetwork data, connect a new source, select SKAdNetwork and pick Campaign, AdSquad, Ad from the dropdown menu. What data can I get from Snapchat?
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    Topics: New Fields, Snapchat

    Snapchat: Optimization goal

    Written by Johannes Andreasson
    August 9, 2021
    The dimension "Optimization goal" is now available in Funnel's Snapchat connector. See all available fields in our Knowledge base.
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    Topics: New Fields, Snapchat

    Snapchat - Metrics for offline conversions

    Written by Gustav Karlsson
    July 20, 2021
    Our Snapchat connector has been updated with a suite of new conversion metrics. The added metrics reflect different kinds of offline conversions and are part of the "regular" metrics set. To read more about our Snapchat connector and the data av...
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    Topics: Snapchat

    Track your Snapchat leads

    Written by Johannes Andreasson
    May 21, 2021
    The "Leads" dimension has been made available in Funnel's Snapchat connector. To get your Leads into Funnel, connect a "regular metrics" source – without delivery insight dimensions. More info on available dimensions and metrics in the knowledge...
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    Topics: New Fields, Snapchat

    SKAdNetwork metrics support for Snapchat

    Written by Johannes Andreasson
    May 19, 2021
    SKAdNetwork metrics are now available for Campaign and Ad squad reports in our Snapchat connector. See all new metrics here
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    Topics: New Fields, Snapchat

    Snapchat – deleted campaigns, ad squads and ads

    Written by Johannes Andreasson
    May 5, 2021
    All Snapshat data sources are now fetching data from deleted entities (campaigns, ad squads and ads). Data for deleted entities have been in high demand, and from now on it will be included in your Snapchat datasets. Visit our knowledge base to ...
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    Topics: Snapchat

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