Analyze your Facebook Ads creatives the right way
Facebook Ads is a behemoth of a platform. Combined with other Meta properties, it took in more than $112 billion in ad revenue in 2022 — second only t...
October 31, 2023Facebook Ads is a behemoth of a platform. Combined with other Meta properties, it took in more than $112 billion in ad revenue in 2022 — second only t...
October 31, 2023 Tommy AlbrechtBack in the 1980s, the burger chain A&W wanted to beat McDonald’s and its famous quarter pounder burger. Their idea was quite simple: launch a big...
August 8, 2023 Tommy AlbrechtAs technology continues to evolve, the role of performance marketing teams is shifting to encompass a range of new skills and techniques. This also im...
March 30, 2023 Tommy AlbrechtGuess what? The advertising industry is getting a massive makeover, and it's all thanks to Artificial Intelligence (AI) and machine learning. Research...
March 28, 2023 Tommy AlbrechtOnline marketing has introduced unparalleled possibilities for marketing teams to collect precise and relevant data. Using this data, digital marketer...
December 22, 2022 Tommy AlbrechtMarketers are continually developing new tactics to market their goods and services online. They need to keep up with fast-evolving consumer demands a...
December 20, 2022 Tommy AlbrechtData has always been vital to marketers for optimizing their digital marketing campaigns - at least for the good ones. In the 80s, David Ogilvy wrote ...
May 3, 2021 Tommy AlbrechtThe digital marketing landscape is one of endless opportunities. With an ever-growing set of tools and platforms to choose from, there is no shortage ...
September 11, 2020 Tommy Albrecht