Best practices/how-tos
How do UTMs and UTM conventions actually work? - Webinar signup page

From basic UTM hygiene to advanced UTM conventions, if you want to have reliable reporting to prove the success of your campaigns you need to have a solid plan before getting started.
What you’ll learn:
What are UTM tags & conventions?
Why are UTM Conventions so important?
Best practices for UTM tagging with several examples of UTM conventions for different industries and goals
Common mistakes in UTM conventions
Watch our webinar with UTM.io’s Dan McGaw to learn more about how to improve your UTMs and UTM conventions.
Don’t let such an important part of your strategy go missing.