Get in touch
Log in
The benefits of Google Analytics 4
In this video, we discuss Google analytics 4, which if you're not familiar, is Google’s newest analytics product set to replace the version of Google ...
Do you need an attribution tool?
Attribution is a buzzword that has dominated marketing conversations forever. Every marketer wants to know how to do it but can’t seem to put their fi...
Why you need an SEO performance dashboard
Are you using an organic SEO dashboard? Today, let's discuss the importance of SEO dashboards. You probably have dashboards for paid marketing and web...
When do you need a marketing dashboard?
Dashboards have three primary purposes: communicating, understanding, and analyzing data. The rule we like to go by is to create a dashboard if you in...
How to make a case for investing in your brand
"Your brand is actually a foundational element. It isn't just something that you spend on later when you have extra money lying around. It's something...
The basics of regex - examples & cheat sheet
Have you heard the term “regex” a few times and want to know what it is and how marketers use it to their advantage? In this video I cover: What regex...
Third-party vs. second-party vs. first-party data
What is the meaning of terms like third-party, second-party, and first-party data? In this post, we'll explore the differences between these types of ...
How to make Data Studio faster
Watch the video, or read here to learn about: 3 ways to make Google Data Studio faster Why Funnel makes the Data Studio experience much better Why Dat...
Naming conventions best practices
What are campaign naming conventions, and how should you wrap your head around it? Learn here why naming conventions help marketers be data-driven and...
Which marketing KPIs should I report on?
Find out what the the best marketing KPIs for your business should be. We'll introduce you to the KPIs marketing managers should be using and the ones...
