Funnel Achieves Google Cloud Ready - BigQuery Designation

Published Apr 6 2022 Last updated Apr 20 2022 1 minute read
Funnel partners with Google

GC_Ready_BiqQuery_square@2xFunnel today announced it has achieved the Google Cloud Ready - BigQuery designation, a partner integration validation program that increases customer confidence in partner integrations into Google’s BigQuery.

As part of this initiative, Google Cloud engineering teams validate partner integrations into BigQuery in a three phase process, including running a series of data integration tests and compare results against benchmarks, working closely with partners to fill any gaps and refining documentation for our mutual customers.


By earning this designation, Funnel has proven that their product meets a core set of functional and interoperability requirements when integrating with BigQuery. This designation ensures that customers will have confidence that the Funnel product they use today works well with BigQuery.

Being part of the program, Funnel have more opportunities to closely collaborate with Google partner engineering and BigQuery teams to develop joint roadmaps

“Increasingly, businesses are bringing data from multiple platforms and sources - like marketing data from Funnel - into BigQuery for analysis,” said Manvinder Singh, Director, Partnerships at Google Cloud. “Designating Funnel as Google Cloud Ready - BigQuery indicates that integrations between Funnel and BigQuery have been validated by Google Cloud engineering teams and will deliver an excellent experience and value for customers.”

“Hundreds of BigQuery customers have already seen the value of Funnel’s business-ready marketing data. We are therefore very happy to further extend our collaboration with Google to accelerate our joint solution.”, says Adam Blomberg, VP of Product Marketing at Funnel.

To learn more about Funnel’s expertise with Google Cloud, visit
To learn more about Google Cloud Ready - BigQuery and it’s benefits visit

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