Generative AI for content creation: 6 tips and tools
There is a massive opportunity for marketers to utilize artificial intelligence (AI) in their content creation. According to Funnel’s latest research,...
Published November 14, 2023
Top 5 Shopify automation tools that work
Shopify is one of the world’s leading e-commerce platforms. In fact, according to their website, they provide online shopping services to millions of ...
Published November 9, 2023
What are KPIs?
Key performance indicators (KPIs) are a type of performance measurement that tracks progress toward an intended objective or goal. They ensure you're ...
Published November 7, 2023
Analyze your Facebook Ads creatives the right way
Facebook Ads is a behemoth of a platform. Combined with other Meta properties, it took in more than $112 billion in ad revenue in 2022 — second only t...
Published October 31, 2023
5 marketing horror stories to haunt your dreams
It was a dark and stormy night. Rain and wind battered the windows of a small, old cabin set deep in the dense woods. Inside, several marketers took r...
Published October 26, 2023
Bowtie funnel: A modern twist to marketing funnels
It's a dog-eat-dog marketing and sales world out there. Resilient businesses focusing on long-term success are scrapping the stodgy, straight marketin...
Published October 25, 2023
Have you outgrown your reporting process?
In the dynamic digital marketing landscape, data reporting tools like Supermetrics have been pivotal by enabling businesses to extract, analyze, and v...
Published October 24, 2023
The formula for a winning full-funnel marketing strategy
Is your conversion rate up-and-coming? Is there room to improve it and get more prospects to become happy brand advocates? (Hint: The answer is always...
Published October 23, 2023
Boost Black Friday sales through the power of social media
Black Friday, the annual shopping extravaganza, is a golden opportunity for your business to boost sales and gain fresh followers. Customers rejoice i...
Published October 20, 2023
Make it stop! 7 more things we’re tired of — AI edition
Recently, a few Funnelers took time to share the seven marketing-related things they were tired of hearing about — be the topics overstated, underwhel...
Published October 19, 2023
