5 statistics on AI and how it will impact marketing
Spoiler alert: it's not all doom and gloom. AI has been around for a long time – roughly since the 1950s. However, with the launch of tools like Midjo...
Published October 2, 2023
Black Friday insights that will knock your socks off
Whether you view Black Friday as a single day, week, month, or an unofficial extra quarter in the business calendar, it can be just as stressful for m...
Published September 28, 2023
What is affiliate marketing and how does it work?
Given the plethora of choices for digital marketing these days, it can be hard for marketers to keep track and take advantage of everything. One of th...
Published September 26, 2023
Designing high-converting landing pages for Black Friday
Takeaway: The best Black Friday landing pages convert visitors and generate leads. Here are some of the most effective ways you can get better results...
Published September 25, 2023
Expert strategies to win the e-commerce game
E-commerce is big business. In fact, the global e-commerce industry is estimated to be worth about $6.3 trillion in 2023, according to recent research...
Published September 21, 2023
Choosing a marketing agency in 4 steps
If you’re in a leadership role, you’re often faced with navigating turbulent seas. And while your crew (your employees) can help you maintain course a...
Published September 20, 2023
7 expert tips for your Black Friday ad campaigns
Takeaway: Black Friday ad campaigns can make or break your year. We've put together seven expert tips to help you make a successful campaign that driv...
Published September 12, 2023
Behind the scenes of creating our explainer video
Explaining the value of your business to your prospective customers can be tricky. And when you’re a B2B SaaS company that serves a particular niche t...
Published September 7, 2023
Who makes better ads: humans or AI?
Breaking news! Large language models and other artificial intelligence tools may have the power to reshape marketing as we know it. Okay. That’s not b...
Published September 6, 2023
What a marketing data hub really does for your business
Regular readers of this blog will understand how a marketing data hub can help you evade data quota issues, automate reporting, and even help prepare ...
Published September 5, 2023
