Supermetrics vs. Funnel: the best Supermetrics alternative for scaling agencies and brands
Marketing teams and agencies rely on accurate, unified data to create reports that drive confident decisions. Many teams start with a connector tool l...
Marketing teams and agencies rely on accurate, unified data to create reports that drive confident decisions. Many teams start with a connector tool l...
Fivetran is a powerful warehouse-first ELT platform that helps businesses streamline and automate data movement at scale. However, most marketers hit ...
It’s Monday morning; the client report is due, and your dashboard has chosen this exact moment to fall apart. You thought things couldn’t get any wors...
Marketers today are drowning in data but starving for clarity. With dozens of data sources, metrics and formats, getting a single version of truth fee...
If you’re looking at Adverity alternatives, you’ve already done the “serious stack” upgrade. You moved off manual exports, wired Adverity into your wa...
Supermetrics offers a handy way to pull channel data into Google Sheets or Looker Studio. But as you add more clients, markets and channels, those lig...
Are you comparing Funnel and Adverity because you need rock-solid, scalable marketing reporting? Both can pull performance data from hundreds of marke...
Do you ever look at your marketing data and think, “How did it get this messy?” New channels keep getting added, and dashboards seem to multiply. Yet ...
The next wave of CMOs won’t be defined by creativity or tenure. Their ability to bring out the best of their technology and teams will define their ti...
The use of conversational analytics gives marketers another way to interact with data. They let you ask questions using natural, intuitive dialogue, p...