5 linkedin video tips
Trends & News

5 tips to create great LinkedIn videos

When thinking about LinkedIn, professionals and expert brands building their networks via targeted content probably comes to mind (which is certainly ...

CRM trends
Trends & News

CRM trends to watch

Are we still getting hyped up about CRMs? You bet we are, thanks to rapidly developing technologies like artificial intelligence (AI) and the ability ...

Proven tactics for eCommerce success this Black Friday
Trends & News

Proven tactics for eCommerce success this Black Friday

With Black Friday and Cyber Monday (or BFCM as we abbreviate it) approaching, e-commerce marketers are under immense pressure. Get the strategy right,...

find your customers
Trends & News

Finding your Black Friday customers in 2024

It’s no secret that the state of the 2024 media ecosystem is, well, fractured. Couple that with an economy that sometimes feels like a roller coaster,...

E-commerce wins
Trends & News

How to win big during Black Friday and beyond

Black Friday and Cyber Monday (BFCM) might dominate the retail calendar, but they aren’t the only opportunities for your business to shine. Jeffrey Ca...

beyond discounts
Trends & News

Beyond discounts: creative and strategic approaches to BFCM success

As Black Friday and Cyber Monday (BFCM) approach, businesses find themselves in a high-stakes competition for consumer attention. In this extremely co...

make data dance
Trends & News

How we 'made data dance'

In the realm of marketing, brand campaigns can feel as elusive as mastering the perfect soufflé. When they land, it’s magical. But when they don’t… we...

Per Made
Trends & News

The value of a founder story

Every business (start-up or established) has a story to tell. Those stories often start out small, but have huge ambitions — driven to expand by the w...

Renaissance agency
Trends & News

Why Renaissance agencies are the future of the industry

In the late 15th century, the Renaissance era brought about a cultural awakening that fused art, science and humanism in ways the world had never seen...

agency strengths
Trends & News

Where agencies' strengths still lie

It’s hard out there for marketing agencies. For years, they have been facing stiffer competition and budget pressures. More recently, they’ve had to c...