Sean Dougherty

Articles bySean Dougherty

A copywriter at Funnel, Sean has more than 15 years of experience working in branding and advertising (both agency and client side). He's also a professional voice actor.
marketing funnel formula

The formula for a winning full funnel marketing strategy

Is your conversion rate up-and-coming? Is there room to improve it and get more prospects to become happy brand advocates? (Hint: The answer is always...

Black Friday sales boost

Boost Black Friday sales through the power of social media

Black Friday, the annual shopping extravaganza, is a golden opportunity for your business to boost sales and gain fresh followers. Customers rejoice i...

7 ai things we are tired of

Make it stop! 7 more things we’re tired of — AI edition

Recently, a few Funnelers took time to share the seven marketing-related things they were tired of hearing about — be the topics overstated, underwhel...

marketing funnel

Everything you need to know about sales and marketing funnels

You may have heard people report the traditional sales funnel is dead, but according to industry leaders, that statement is far from true — well, depe...

Black Friday tips

Top 10 e-commerce strategies to boost Black Friday sales

Black Friday is more than just a sale — it's an event, a tradition, and, for many businesses, a lifeline. Originating in the United States the day aft...

Will AI take my marketing job?

The recent emergence of generative artificial intelligence tools has shaken the marketing industry to its core. In fact, according to recent Funnel re...

Black Friday stand out tips

Stand out in a crowded Black Friday field

If there is one thing that e-commerce marketers can be sure of since the pandemic, it’s that no two holiday shopping seasons will be the same. In 2020...

Learn how Happy Socks keeps calm amid the Black Friday chaos

Black Friday insights that will knock your socks off

Whether you view Black Friday as a single day, week, month, or an unofficial extra quarter in the business calendar, it can be just as stressful for m...

what is affiliate marketing

What is affiliate marketing and how does it work?

Given the plethora of choices for digital marketing these days, it can be hard for marketers to keep track and take advantage of everything. One of th...

Black Friday landing pages

Designing high-converting landing pages for Black Friday

Takeaway: The best Black Friday landing pages convert visitors and generate leads. Here are some of the most effective ways you can get better results...