Expert strategies to win the e-commerce game
E-commerce is big business. In fact, the global e-commerce industry is estimated to be worth about $6.3 trillion in 2023, according to recent research...
Published September 21, 2023E-commerce is big business. In fact, the global e-commerce industry is estimated to be worth about $6.3 trillion in 2023, according to recent research...
Published September 21, 2023Regular readers of this blog will understand how a marketing data hub can help you evade data quota issues, automate reporting, and even help prepare ...
Published September 5, 2023The goal of every marketer is to, over time, leverage and increase their performance to drive sustainable growth for a business. Right? So, then, what...
Published August 31, 2023At Funnel, we talk a lot about data connectors. They are an essential building block of a marketing data hub’s functionality, and without them, compre...
Published August 29, 2023Ok, you want to build some fancy automated Looker Studio (formerly Google Data Studio) reports to easily analyze your daily, weekly, and monthly marke...
Published August 17, 2023A mind-boggling 328.77 million terabytes of data is created each day. However, all this information is meaningless unless you can pull data together f...
Published August 15, 2023Display and search ads are two of the most popular types of advertising available to marketers today. They can be quite diverse, low cost, and are com...
Published August 10, 2023Back in the 1980s, the burger chain A&W wanted to beat McDonald’s and its famous quarter pounder burger. Their idea was quite simple: launch a big...
Published August 8, 2023Today, we are going to be digging through “the display dozen.” No, not the 1967 war film The Dirty Dozen that your parents have probably seen. These d...
Published August 1, 2023Understanding and optimizing display advertising metrics is crucial for any marketer looking to improve their campaigns. This blog post will serve as ...
Published July 27, 2023