Category Google-analytics

Google Analytics, Yahoo Japan Search, Twitter, Amazon Ads: Updates to fields during June

In addition to the changes already posted around "Reach & frequency" for TikTok and Snapchat. Here are additional updates made to reports, metrics...

Snapchat, TikTok, GA4: Connector updates for April 2022

Snapchat Our Reach and Frequency (non-aggregatable) report have had additional time windows added. We now support 1, 7, 14, 30, 60, 90 "month to date"...

Google Analytics/GA4: New dimensions and metrics

Google recently added a new set of fields to its GA4 API, that we've now made available in Funnel. Dimensions Achievement id Character Default channel...

Google Analytics: Standard rules for G4

In order to make GA4 data easier to work with, we've now introduced it into our standard rule model. This means the following custom fields will be au...

Google Analytics – Exit rate

Funnel's Google Analytics connector now supports the metric "Exit rate". "Exit rate" is a calculated metric (Exit rate = Exits / Page views). The fiel...

Google Analytics (GA4): User engagement

It is now possible to see "User engagement" for Google Analytics (GA4) in Funnel. To get the metric, select it when connecting a new source, or reconf...

New e-commerce fields supported for Google Analytics

We've added support for two new e-commerce fields in our Google Analytics connector: Product Category Level 2 and Shopping Stage. Both dimensions are ...

Google Analytics: New dimensions

The dimension "Shopping Stage" is now available in our Google Analytics connector. To get it, connect a "Universal Analytics" source with "Enhanced ec...

Google Analytics: Hits

A new metric has been added to our Google Analytics connector: Hits. This applies to Universal Analytics. Hits is available in the "Standard", "Events...

Google Analytics: Internal search fields

Funnel has added Internal search dimensions and metrics to our Google Analytics connector. This applies to Universal Analytics data. New fields in the...